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Paris Olympics Marketing Blitz Powered By Female Athletes

Global advertisers are hiring more female athletes to launch marketing campaigns ahead of the Paris Summer Olympics, a move aimed at capitalising on recent...

Albert Heijn Enhances Retail Media Services With New Offerings

The retail media unit of Albert Heijn has introduced a host of new offerings, including video advertisements on the ah.nl website and in the ah app.

Orkla Reports Double-Digit Growth In Operating Profit In Q2

Norway's Orkla has reported 13% year-on-year growth in adjusted operating profit to NOK 2.0 billion (€170 million) in the second quarter of its financ...

Only 48% Of UK Shoppers Aware Of Quiet Shopping Hours, Study Finds

Just close to half (48%) of shoppers in the UK are aware of sensory-friendly shopping hours, with awareness among neurodivergent individuals even lower at...

Żabka Launches New Campaign To Promote In-Store Services

Polish retailer Żabka has launched a new campaign Załatw to w Żabce (Get it in Żabka) to promote a range of services offered in its stores.

Jack Daniel's Maker Brown-Forman Beats Quarterly Profit Estimates On Price Hikes

Jack Daniel's maker Brown-Forman beat fourth-quarter profit expectations, as price hikes on its premium whiskey and tequila helped offset waning demand.