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Unilever Claims Influencers Can Encourage People To Live Sustainably

Unilever has announced the results of a study which examines the role of influencer content on sustainable choices, alongside a cohort of eco-conscious inf...

TikTok Tops For Social Media-Based Shopping, Study Finds

GlobalData's Social Media Analytics Platform undertook research among influencers to determine the most-discussed social media app related to shopping, wit...

Top 5 Social Media Trends For Retailers And FMCG Brands In 2023

ESM explores the top five social media trends that retailers and FMCG brands need to be aware of in 2023.

Smurfit Kappa Launches E-Commerce Store In The Dominican Republic

Smurfit Kappa has launched a new eCommerce store in the Dominican Republic that will act as an online retail packaging boutique for the packaging market.

REWE Launches 'REWE Savings Assistant' Chatbot On Instagram

German retailer REWE Group has launched REWE Savings Assistant – an Instagram chatbot that informs shoppers about weekly offers available in its app.

ESM, Emplifi Team Up To Showcase Best Supermarket Performers On Social Media

The latest instalment in Aldi UK's ‘Kevin The Carrot’ series was the best performing supermarket post on Facebook in the fourth quarter of 2021...

Aldi Nord Launches Instagram Channel For Recruitment

Germany’s Aldi Nord has announced that it has launched a new channel on Instagram to attract potential employees and position itself as an attractive...

Moët & Chandon Unveils ‘The Perfect Match’ Instagram Series

Moët & Chandon has unveiled a new Instagram series called The Perfect Match, which showcases how champagne can be matched with a number of rec...

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Instagram Bans Influencers From Promoting Vaping Products

UK Ad Watchdog Bans BAT From Instagram E-Cigarette Promotion

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