Technology

Facebook Retail Chief: 'Trust Is The Main Currency For Our Business'

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The global head of Facebook's retail and e-commerce strategy, Martin Barthel, has said that the business is taking "a lot of steps" to regain consumers' trust, following the recent Cambridge Analytica scandal.

Speaking at the World Retail Congress, which took place in Madrid last week, German native Barthel said that the company "made mistakes and we fully take responsibility for this.

"If you think about it, trust is the main currency for our business, protecting people's data is at the heart of this - if we don't get this right, we frankly don't deserve to serve you. Period."

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