Ocado Announces Partnership With Kroger In The US

Published on May 17 2018 8:15 AM in Technology tagged: Featured Post / USA / Kroger / Ocado / Paywall / Smart Platform

Following the penning of similar deals with Groupe Casino and Sweden's ICA, online retailer and services provider Ocado has announced a partnership with Kroger in the US.

Under the terms of the partnership, Ocado's Smart Platform technology will be used by Kroger for grocery and other food distribution related activities.

'The objective of this partnership is to allow Kroger to redefine the grocery customer experience in the US through the adoption of the centralised, automated model of online retailing provided by the Ocado Smart Platform,' Ocado said in a statement.

please subscribe or sign in to continue reading

Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.

A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!

START YOUR FREE TRIAL NOW

Related Articles

Enter The European Private Label Awards 2021 – Celebrating Excellence In Store Brand Innovation

UK Shoppers Make Tentative Return To High Street In June, Retailers Say

Barry Callebaut Confident Of 'Regaining Momentum' Following Challenging Q3

One Third Of French Consumers Plan To Reduce Frequency Of Store Visits In Future

Online Grocery Market To See 23% CAGR Between Now And 2030