Following the penning of similar deals with Groupe Casino and Sweden's ICA, online retailer and services provider Ocado has announced a partnership with Kroger in the US.
Under the terms of the partnership, Ocado's Smart Platform technology will be used by Kroger for grocery and other food distribution related activities.
'The objective of this partnership is to allow Kroger to redefine the grocery customer experience in the US through the adoption of the centralised, automated model of online retailing provided by the Ocado Smart Platform,' Ocado said in a statement.
