Private Label

European Private Label Awards 2023 – Finalists Announced!

By Steve Wynne-Jones
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UPDATE: European Private Label Awards 2023 – Winners Announced

Retailers from Germany, Italy, Spain, France, Belgium, Denmark, the Netherlands, Portugal, Poland, Norway, Finland, Sweden, Turkey, Ireland and the UK have been named as finalists in the 2023 European Private Label Awards, organised by ESM: European Supermarket Magazine.

A total of 68 product innovations were named among this year's finalists, across 17 categories, in what is the biggest European Private Label Awards to date. The winners in this year's competition are due to be revealed in late January 2023.

Retailers named among the finalists include some of the giants of European retail, including Lidl, Aldi,  REWE Group, Conad, SPAR, Coop Italia, Pingo Doce, Salling Group, Intermarché, Axfood, Kesko and more, along with a number of first-time entrants this year, such as online-only retailer Gorillas.

"The cost-of-living crisis has led to a surge in sales of private-label products, as consumers seek out high quality, keenly priced products," said Stephen Wynne-Jones, editor, ESM: European Supermarket Magazine. "As this year's group of finalists illustrates, store brands are more than capable of competing with mainstream products, in many cases outperforming them."

The European Private Label Awards were launched by ESM: European Supermarket Magazine in 2017, to determine the most impactful and innovative private-label brands on sale in Europe’s supermarkets. Open to both retailers and suppliers, the Awards celebrate the best of store brand innovation on a pan-European level.

The judging process for the Awards took place in Dublin, Ireland, with a panel of retail and culinary experts assessing each of the products in terms of three key criteria – Taste, Innovation and Presentation. More information on the judging process can be found here.

For more information and details on how to enter the European Private Label Awards, log on to privatelabelawards.com.

EUROPEAN PRIVATE LABEL AWARDS 2023
THE FINALISTS

Ambient Grocery

Includes Soups, Canned Products, Conserves, Baby Foods, and Baking Products

Product: Pirkka Parhaat Pizza Fish in Rapeseed Oil
Retailer: Kesko (Finland)
Manufacturer: Pielisen Kalajaloste Oy

Product: Crema Spalmabile al Pistacchio
Retailer: Aldi Italy
Manufacturer: Antichi Sapori dell’Etna S.r.l.

Product: Deleitum Anchovies in Olive Oil
Retailer: Desarrollo de Marcas/Euromadi (Spain)
Manufacturer: Consorcio Español Conservero, SA

Product: Pane Guttiau (Sardinian Carasau Flatbread)
Retailer: ABBI Holding (Italy)
Manufacturer: La Rosa dei Gusti

=============

Beverages (Alcoholic)

Includes Beer, Wine, Spirits, Flavoured Alcoholic Beverages, and RTD Alcoholic Beverages

Product: Coop Vermouth Bianco
Retailer: Coop Italia
Manufacturer: Dilmoor/Break Packaging Design

Product: WOW Syrah/WOW Riesling
Retailer: REMA 1000 (Denmark)
Manufacturer: Globus Wine

Product: Start-Up Beer – Pale Ale
Retailer: Gorillas (Germany)
Manufacturer: Themakers.ai GmbH

Product: Birra 11 Paralleli Italian Pale Ale
Retailer: Conad (Italy)
Manufacturer: Target 2000 S.p.A.

=============

Beverages (Non-Alcoholic)

Includes Soft Drinks, Juices, Energy Drinks, Squashes, Cordials, and Mineral Waters

Product: REWE To Go Kirschblütentee
Retailer: REWE Group (Germany)
Manufacturer: AMC Deutschland GmbH

Product: Aldi Organic Ginger Juice
Retailer: Aldi Belgium
Manufacturer: Bee&Cee B.V.

Product: Fru Swing – Mirtillo, Papaya, Ananas, Mela
Retailer: Coop Italia
Manufacturer: Macè S.r.l./Break Packaging Design

Product: Bio Primo Bioland Apple Schorle
Retailer: Müller (Germany)
Manufacturer: ESH GmbH

=============

Breakfast Products

Includes Breakfast Cereals, Porridge, Breads and Pastries, Breakfast Meats, Jams, Preserves, Juices, Smoothies, Granola Bars, and Other Breakfast Products

Product: Coop 365 Crispbread
Retailer: Coop Trading (Denmark)
Manufacturer: Dr. Klaus Karg KG

Product: Anadolu Lezzetleri Mardin Pastry with Dates
Retailer: Migros Ticaret (Türkiye)
Manufacturer: Tafe Gida Mad.san.ve Ti̇c.a.ş

Product: Pingo Doce Super Breakfast Cocoa Cinnamon
Retailer: Pingo Doce (Portugal)
Manufacturer: Pingo Doce Distribuição Alimentar, SA

Product: Golden Bridge Copos Arroz y Trigo
Retailer: Aldi Spain
Manufacturer: Cerealto Foods

======================

Confectionery

Includes Chocolate, Sweets, Gums, Mints, Biscuits, Cakes, and Other Sweet Confectionery Items

Product: Food for Future No Cow Bons
Retailer: REWE Group (Germany)
Manufacturer: Stollwerck GmbH

Product: SPAR Brownie Pretzel Milk Chocolate
Retailer: SPAR Netherlands
Manufacturer: Droste

Product: Salling Princip White Chocolate with Liquorice
Retailer: Salling Group (Denmark)
Manufacturer: Eliza Chokolade

Product: Sweet & Salty Crispies
Retailer: Coop Trading (Denmark)
Manufacturer: FoodMan AS

======================

Convenience Foods/Food To Go

Includes Ready Meals, Food to Go, Pre-Packed Sandwiches and Snacks, Snack Pots, Instant Meals, Pre-Packed Fresh Berries, Fruit Pots, and Chilled Soups

Product: Bistro’Vite Poke Bowl
Retailer: Aldi France
Manufacturer: Mix Buffet

Product: I Piatti Pronti
Retailer: ABBI Holding (Italy)
Manufacturer: La Rosa dei Gusti

Product: Tasty Time Salade Schotel Oriëntals
Retailer: Aldi Netherlands
Manufacturer: Plukon Convenience B.V.

Product: Loc Marée Filets de Cabillaud – Fish & Chips
Retailer: Aldi France
Manufacturer: Cité Marine S.A.S.

======================

Dairy Products

Includes Milk and Milk Products, Yoghurt, Yoghurt Drinks, Chilled Desserts, Cream, Cheese, Butter, Dairy Spreads, Flavoured Milk, and Milkshakes

Product: Gut Bio Kefir de Vaca
Retailer: Aldi Spain
Manufacturer: Cantero de Letur

Product: Salling Princip Organic Dill and Lemon Cream Cheese
Retailer: Salling Group (Denmark)
Manufacturer: Løgismose Meyers A/S

Product: Engvang Organic Red Crystal Cheese
Retailer: Lidl Denmark
Manufacturer: Them Andelsmejeri

Product: SPAR Select Vintage Irish Cheddar   
Retailer: BWG Foods/SPAR Ireland
Manufacturer: Kerry/Horgans Delicatessen Supplies

======================

Free-From Foods

Includes Gluten-Free, Fat-Free, Egg-Free, Lactose-Free, Nut-Free, Dairy-Free, Soy-Free, Sugar-Free, Yeast-Free, Salt-Free, Wheat-Free, and GMO-Free Products

Product: Pingo Doce Dairy-Free Chocolate Ice-Cream Sandwich
Retailer: Pingo Doce (Portugal)
Manufacturer: Pingo Doce Distribuição Alimentar, SA

Product: Hot Damn! Oat Drink Barista
Retailer: Gorillas (Germany)
Manufacturer: Themakers.ai GmbH

Product: Pingo Doce Portuguese Dairy-Free Banana Ice Cream
Retailer: Pingo Doce (Portugal)
Manufacturer: Pingo Doce Distribuição Alimentar, SA

Product: Lidl Deluxe Gluten-Free Bars
Retailer: Lidl UK
Manufacturer: Lidl Deutschland GmbH

======================

Frozen Food

Includes Frozen Meat Products, Frozen Vegetable Products, Frozen Snack Products, Ice Cream, and Other Frozen Categories

Product: En Bid af Danmark (A Taste of Denmark) Organic Vanilla Ice Cream
Retailer: Lidl Denmark
Manufacturer: Skarø Is

Product: Stecco Gelato Panna e Pistacchio di Sicilia
Retailer: Conad (Italy)
Manufacturer: Eskigel S.r.l.

Product: Salling Øko Salted Caramel Brownie
Retailer: Salling Group (Denmark)
Manufacturer: Geia Food

Product: Cono Gelato Panna e Frutti Rossi
Retailer: Conad (Italy)
Manufacturer: Eskigel S.r.l.

======================

Meal Accompaniments

Includes Pasta, Rice, Gravy Mixes, Prepared Potato Products, and Prepared Side Dishes

Product: Salling Princip Linguine with Squid Ink
Retailer: Salling Group (Denmark)
Manufacturer: Pastificio Marella

Product: REWE Beste Wahl Tagliatelle
Retailer: REWE Group (Germany)
Manufacturer: Hans Henglein & Sohn GmbH

Product: Anadolu Lezzetleri Kastamonu Siyez Bulgur (Einkorn Wheat)
Retailer: Migros Ticaret (Türkiye)
Manufacturer: Tokali Gida İnş.enerji̇ Madenci̇li̇k Orman Ürünl.san.

Product: Änglamark Organic Grapes
Retailer: Coop Trading (Denmark)
Manufacturer: Moyca Grapes, Spain/GrapeHub, Holland

======================

Meat and Seafood

Includes Sliced Meats, Chilled Prepared Meats, Meat Products, Seafood Products, and Shellfish

Product: REMA 1000 Free-Range Pork Sausages with Gouda Cheese
Retailer: REMA 1000 (Denmark)
Manufacturer: Delika Food Group A/S

Product: PorSi Select – Sardinhas sem Pele e sem Espinhas com Pimento/em Azeite/em Tomate
Retailer: Intermarché Portugal
Manufacturer: ITMP Alimentar, SA

Product: Ravioli al Granchio Reale e Caviale
Retailer: ABBI Holding (Italy)
Manufacturer: La Rosa dei Gusti

Product: REWE Beste Wahl Isländischer Saibling
Retailer: REWE Group (Germany)
Manufacturer: Skalavik GmbH

======================

Non-Food (Household)

Includes Detergents, Washing-Up Liquids, Fabric Softeners, Dishwasher Products, Ignition Products, Refuse Sacks, Household Sprays, Bathroom Cleaners, Kitchen Cleaners, Air-Fresheners, Batteries, Hard-Surface Cleaners, and Pet Products

Product: Big Jeff Sustainable Charcoal
Retailer: Action (Netherlands)
Manufacturer: Action Service & Distributie B.V.

Product: Änglamark Refill Window Cleaning Spray
Retailer: Coop
Manufacturer: Nopa Nordic

Product: Axfood Såklart Dish Wash and Kitchen Spray
Retailer: Axfood (Sweden)
Manufacturer: Nopa Nordic

Product: Romeo Holistic Premium Dog Food
Retailer: Aldi Belgium
Manufacturer: United Petfood Producers N.V.

======================

Non-Food (Personal Care)

Includes Deodorants, Creams, Lotions, Shower Gels, Soaps, Shampoo, Hair Conditioners, Razors, Sanitary Protection, Baby Wipes, Nappies/Diapers, Facial Tissues, Toothpaste, Oral-Care Products, Oral Analgesics, and Cough and Cold Remedies

Product: Etos Baby Pure & Organic Range
Retailer: Albert Heijn/Etos (Netherlands)
Manufacturer: Allison

Product: Lab System Kalahari Melone Kopfhaut Stärkungs-Elixir
Retailer: Müller (Germany)
Manufacturer: Heinrich Hagner GmbH & Co.

Product: REMA 1000 Simple Living Natural Personal Care Range
Retailer: REMA 1000 (Denmark)
Manufacturer: Allison

Product: Duchesse Nature Washable Period Pad
Retailer: Müller (Germany)
Manufacturer: Actifar SRL

======================

Sauces and Condiments

Includes Sauces, Marinades, Oils, Salad Dressings, Salt, Pepper, Chutney, Mustard, Stocks, and Other Flavoured Ingredients

Product: Aceite de Oliva Virgen Extra Arbequina
Retailer: Consum (Spain)
Manufacturer: Aires de Jaén

Product: Pesto al Pistacchio
Retailer: Aldi Italy
Manufacturer: Campo d’Oro S.r.l.

Product: En Bid af Danmark (A Taste of Denmark) Organic Apple Vinegar
Retailer: Lidl Denmark
Manufacturer: Fra Fejø

Product: Pesto Fresco con Aglio di Vessalico (Fresh Pesto with Vessalico Garlic)
Retailer: ABBI Holding (Italy)
Manufacturer: La Rosa dei Gusti

======================

Snacking Products

Includes Potato Chips/Crisps, Popcorn, Savoury Dips, Chips/Crisps, and Other Snacking Items

Product: Deleitum Artisanal Chips
Retailer: Desarrollo de Marcas/Euromadi (Spain)
Manufacturer: Garijo Baigorri SL

Product: SPAR Speculoos Caramelised Biscuits
Retailer: SPAR International
Manufacturer: Pally Biscuits B.V.

Product: Salling Princip Almonds with Rosemary
Retailer: Salling Group (Denmark)
Manufacturer: Quival S.A.

Product: Bio Primo Bioland Tomato & Basil Kettle Chips/Crisps
Retailer: Müller (Germany)
Manufacturer: Aroma Snacks GmbH

======================

Tea, Coffee and Hot Drinks

Includes Tea, Coffee, Hot Chocolate, and Other Hot Beverages

Product: Alteza Intense Organic Coffee Capsules
Retailer: Desarrollo de Marcas/Euromadi (Spain)
Manufacturer: Coffee Productions S.L.

Product: Salling Princip Primissáo Medium-Roasted Coffee Beans
Retailer: Salling Group (Denmark)
Manufacturer: Estate Coffee

Product: ABBI Capsule Caffè
Retailer: ABBI Holding (Italy)
Manufacturer: La Rosa dei Gusti

Product: Moreno Coffee Capsules Ristretto
Retailer: Aldi Netherlands
Manufacturer: Delica AG

======================

Vegetarian and Vegan

Includes Vegan- and Vegetarian-Friendly Products

Product: Food for Future Vegane Currywurst
Retailer: REWE Group (Germany)
Manufacturer: Vevia 4 You GmbH & Co. KG

Product: Änglamark Vegan and Organic Ravioli
Retailer: Coop Trading (Denmark)
Manufacturer: Foodstho NV

Product: REWE To Go Vegan Orzo Salatschale
Retailer: REWE Group (Germany)
Manufacturer: Plukon Convenience Dronten B.V.

Product: Verso Natura – Burger Vegetale agli Spinaci Biologico (Vegetable Burger with Organic Spinach)
Retailer: Conad (Italy)
Manufacturer: Kioene S.p.A.

FURTHER INFORMATION

About the European Private Label Awards

With private-label market share at an all-time high across Europe, and innovative store brands now penetrating even the most diverse of supermarket categories, ESM: European Supermarket Magazine developed the European Private Label Awards (EPLAs) to acknowledge excellence in this dynamic industry. The European Private Label Awards are open to retailers all across Europe, as well as suppliers serving the European grocery sector with private label products. For more information, visit www.privatelabelawards.com

About ESM: European Supermarket Magazine

ESM: European Supermarket Magazine is Europe's dedicated magazine for the European grocery sector. ESM is a must-read for senior managers and top-level executives working in the European grocery sector, or supplying the retail industry. For more information, visit www.esmmagazine.com

© 2022 European Supermarket Magazine – your source for the latest Private Label news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: European Supermarket Magazine.

 

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