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The A-Z of Retail: N is for Nutella

Published on Feb 5 2018 10:59 AM in Retail tagged: Trending Posts / Nutella / Paywall / A-Z of Retail

The A-Z of Retail: N is for Nutella

ESM: European Supermarket Magazine is proud to launch 'The A-Z of Retail', a new subscriber-only series that offers a deep analysis of the retailers, suppliers and individuals making the news each week. Today: N is for Nutella

Today, 5 February, is World Nutella Day, which parent company Ferrero describes as a day for individuals to 'celebrate their passion for Nutella on social media through photos, recipes and messages'.

But as recent events in France have illustrated, even consumers' love for this hazelnut chocolate spread can sometimes go too far.

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