Sustainability Heroes – Jerónimo Martins
Building on our report on the impact COVID-19 has had on the sustainability agenda, ESM caught up with a number of industry leaders seeking to drive positive change, including Sara Miranda, Chief Communication and Corporate Responsibility Officer, Jerónimo Martins.
This terrible crisis has made very evident, in the worst possible way, that we are all part of the same human family – interdependencies are to be found everywhere, balances are fragile, nothing can be taken for granted, and we need to rethink our relationship with nature and the planet.
In this sense, it is an opportunity to try to make things better – for instance, by promoting more local production and purchasing, incentivising sustainable agriculture, campaigning for healthier diets and lifestyles that can contribute to stronger immune systems, and bringing more actionable knowledge into our businesses.
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