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Auchan Retail Seeks To 'Conquer Urban Centres' With Transformation Plan

Published on Sep 15 2020 11:29 AM in Retail tagged: Trending Posts / France / digital / Auchan Retail / Paywall / Proximity / Auchan 2022

Auchan Retail Seeks To 'Conquer Urban Centres' With Transformation Plan

Auchan Retail is seeking to 'conquer urban centres' across France through increased investment in both proximity and digital services, as part of the second phase of its transformation plan.

The second phase of the Auchan 2022 plan, which was announced last year, will also see the retailer seek to 'reorganise' its hypermarket estate, merchandising structure and after-sales service; a process that will see the loss of around 1,475 jobs.

At the same time, the business anticipates the creation of 377 jobs in a number of new roles, and up to 600 additional posts following the 'activation of a major strategic development axis around digital proximity'.

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