Just under two fifths (38%) of consumers have made greater efforts to seek out more environmentally-friendly beverage brands over the past two years, which could present an opportunity for coffee and tea manufacturers, FMCG Gurus has said.
According to the research firm, 71% of consumers say that they are now more concerned about the environment as a result of COVID-19, meaning that sustainability-friendly behaviour will continue to be a hot topic for the considerable future.
