Why Lidl Is Interested In Embracing E-Commerce: Analysis
Discounter Lidl is said to be ‘actively exploring’ a launch into the UK e-commerce market.
Last week, a number of trade publications reporting that the discounter is advertising for an e-commerce project manager and junior project manager for what it says are ‘exciting new e-commerce projects’ at the ‘start of a new chapter for Lidl’.
Online delivery is not something completely ‘new’ to Lidl. Last September, Lidl Ireland launched a one-hour delivery service in Dublin, teaming up with grocery courier Buymie, which isexpected to launch into the UK this year.
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