Healthy Snacking Channel Offers Post-COVID Opportunities, Study Finds
Three quarters of consumers (76%) have said the they plan to eat and drink more healthily as a result of the COVID-19 pandemic, with the snacking channel offering opportunities for retailers and manufacturers, new data from FMCG Gurus has shown.
The research firm found that consumers have demonstrated contradictory behaviours over the past 12 months, with 43% saying that they are turning to comfort food more frequently, and 37% responding that they are more conscious about their weight.
Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.
A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!