E. Leclerc remains the leader in the French grocery market, holding a 21.6% market share in the final four week period of the year (P13), according to the latest market data from Kantar Worldpanel France.
According to Kantar Worldpanel, the retailer increased its communication efforts in the run up to Christmas, which led an extra 290,000 shoppers to pass through its doors.
Its closest rival, Carrefour, holds 19.9%, which is the biggest gap between the top two since P09 this year.
