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Europeans Spent €2.2bn On Treats During Lockdown: IRI

Published on Nov 27 2020 9:59 AM in Retail tagged: Trending Posts / Wine / Chocolate / spirits / IRI / Snacks / Paywall

Europeans Spent €2.2bn On Treats During Lockdown: IRI

European consumers spent €2.2 billion more on treats during the first coronavirus lockdown, a new study from IRI has shown.

This amount corresponds to an increase of 12% compared to the same period last year.

The study is based on the sales of alcohol, salty snacks, sweets and chocolate across seven European countries, including the UK, France, Germany, Spain, Italy, Greece and the Netherlands.

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